One-hundred-year Zhuang Song of Chinese Packaging Commemorates the 20th Anniversary of China Packaging Technology

Packaging is the crystallization of human social development and scientific and technological progress. The development of packaging also reflects the changes of the times. The history of Chinese packaging is a history of twists and turns, but also a history of hard work.
In the commemoration of the 20th anniversary of the establishment of the China Packaging Technology Association, let us review the past scenes of ups and downs, to promote the all-round development of China's packaging industry in the 21st century.
The 20th and 30s of the 20th century were the darkest periods in China. The corruption and impotence of the Kuomintang rulers and the invasion of foreigners further inspired the Chinese people's resistance. In order to resist "foreign goods," Chinese national industries bravely took the lead. In the 1920s and 1930s, there appeared a package of "revitalizing domestic goods." For example, the "Zhongshan Matchstick" of the Guangdong Zhongshan Match Factory and the "Assortment of Matchsticks" of the Suzhou Match Factory in Jiangsu Province, etc., all have obvious "revitalization of domestic goods", "self-made domestic products, restitution rights", and "wealth-enriching people", etc. Large-character logos remind people to pay attention. The "Promise Dan" Chinese medicine package launched by Changchun Tang in Beijing is also tit for tasting with Japan's "Jin Tan" packaging, and has been well received by both the Chinese and Huaqiao compatriots. These packages compose a magnificent patriotic chapter in the history of Chinese packaging, which was passed down to the United States during the then 40 million compatriots.
There is little known story in the history of Chinese packaging. In the Spring Festival of 1936, Chairman Mao and Deng Fa, secretary of the Workers' Committee of the CPC Central Committee, pointed out: The matches in the liberated areas cannot be collectively referred to as "fire", not to mention "foreign fire," and should have their own trademarks. So Deng Fei invited Lu Yanzhou and Gu Yuan from the "Lu Xun Academy of Arts" to carry out creative design. After many revisions, Zhou Enlai eventually approved it as the first "rich spark" in the Shaanxi-Gansu-Ningxia Border Area. Later, when meeting with American reporter Edgar Snow, Chairman Mao said wittyly, please look at our only trademark and call it "China's Best"! "Plenty" is not only the glory of the history of Chinese matches, but also the treasure of China's packaging (trademarks). In the darkness before dawn, little sparks illuminated the road for the general public to “turn over and solve”. In 1953, Premier Zhou Enlai approved the allocation of 23 million yuan for the development of the production of eight famous wines in China. In 1956, at the national food industry briefing, Chairman Mao instructed us to vigorously develop food production and asked the Ministry (Bureau) to write a production work report. After reading the report, Chairman Mao thought more and looked further. China is a big country in agriculture, and it is a country with a large population. As a result, it has pointed out a clear direction for the development of the food (packaging) industry and the wine industry.
Premier Zhou pointed out that China is a big country in agriculture and a big producer of wine. It wants to save food, create Chinese wine, and win glory for the country. In 1954, Premier Zhou participated in the Geneva International Conference. This is the first time that New China has appeared on the international political stage and is also an opportunity to show China to the world. Premier Zhou specially took the beautifully packaged “Maotai” and “Zhangyu” as “national gifts” to the conference and was highly praised at the conference. The Geneva Conference Bulletin “International Talk” praised the article: “Chinese gifts (packaging) represent the progress of science and culture in the People’s Republic of China.” In 1956, in order to further improve the quality and decoration of “national gifts”, Premier Zhou agreed to allocate funds to the two respectively. The factory special funds of 650,000 yuan to improve the quality of wine and wine packaging.
Needless to say, during this period, our country's packaging is still relatively traditional, and it is also relatively backward compared with foreign countries. At that time, China’s foreign trade was dominated by “contracted trade”, and production was “purchase by procurement”. The requirements for product packaging were mainly to ensure the safety of products during storage and transportation. "The emperor's daughter does not marry", the packaging of domestic sales of products is relatively backward, or lack of due attention. In 1961, in order to improve the level of China's export commodity packaging, China has successively set up export commodity packaging companies and research institutes, which are responsible for the management of export commodity packaging and scientific research, and laid the foundation for the development of China's modern packaging industry.
1. At the beginning of the national industry, the sons and daughters of the Chinese people won gold. From the Opium War of 1840 to the beginning of the 20th century, China was in dire straits. In 1900, the eight-nation allied war of aggression against China was full of smoke, and the Chinese Boxer rebelled. On October 10, 1911, the Revolution of 1911 overturned the feudal system for more than 2,000 years. On January 1 of the following year, Sun Yat-sen took office as interim president of the Republic of China and established a bourgeois regime. On April 1, Yuan Shikai resumed emperorship and warlords scuffled. Shenzhou children were in chaos. Subsequently, the “new culture” campaign promoted by Lu Xun and Li Dazhao made people see a glimmer of hope.
At that time, China's packaging industry was like a baby. Since the Opium War of 1840, the imperialists entered China and set up factories. By 1900, China's "10,000-yuan factory" was only about 100, involving flour, spinning, matches, sugar and other industries. In 1891, Li Hongzhang established the Lunzhang Paper Mill in Shanghai. In 1892, Zhang Guoshi, a patriotic overseas Chinese businessman, founded Yantai Winery. In 1902, Chengdu, Chongqing, Zhangzhou, and Jingdezhen in the interior of our country successively set up a tannery, a ceramics factory, a match factory, and a soap factory. In 1906, China opened canned food factories in Shanghai, Fuzhou and Guangzhou. In 1907, Zhang Zhidong, the director of Huguang, successively established paper mills in Wuchang and Hankou. From June 1914 to November 1918, the wars of the First World War were burning in Europe. During this period, the national industry in China had a certain degree of development, laying the foundation for China's packaging industry.
Under the weight of imperialist and feudalism, China's packaging industry has grown tenaciously. In 1904, in the yoke of the "Platinum Treaty," the Qing government finally promulgated the "Trial Regulations for the Registration of Trademarks." Although the terms were somewhat inappropriate, in the end, there was the first trademark law in old China, which is also related to packaging in China. The first statute.
Since the birth of China's packaging industry, it has received support and attention from people of insight. On August 21, 1912, when Sun Yat-sen was advocating the keynote of the Republic of China in Yantai, he said: “The key members of the Republic of China are the first to revitalize the industry... a major winery (such as Changyu) is set up, and its industry is no less than the French giant.” After the meeting, Dr. Sun Yat-sen was pleased to present the four characters of “Quality and Reliance” for Yantai Changyu Wine Company. These four words are taken from the sentence “The heavens drop the nectar out of the fountain” in the book of “Book of Rites and Reliance” and are intended to reward the excellent quality and packaging characteristics of the wine.
On February 20, 1915, the "Panama International Exposition" award ceremony was held in San Francisco. U.S. President Wilson (T.W. Wilson) first addressed the congratulations, and then the winning Chinese delegates took the prizes. For the first time, four Chinese wineries such as Moutai took part in the “Expo of Nations”, and Maotai was famous for its alcohol and packaging ingredients. Yantai Changyu Company won the glory of “Four Golds” due to the beauty of alcohol packaging, and set a historical miracle.
2. Marxism-Leninism to China's Yan'an Sparks The public's "May 4th Movement" was a grand patriotic act of the Chinese blood-thirsty youngsters "extinguishing state power and punishing the country thief" and was the beginning of China's new-democratic revolution. The Chinese people hold high the banner of "democracy" and "science" and launch a nationwide new culture movement. The majority of advanced young people embarked on the road of "scientific salvation" and a large number of international students returned to work, making the entire 20th and 30th centuries become the golden age of the first scientific upswing in modern Chinese history. The May 4th Movement also promoted the integration of Marxism with the Chinese workers' movement. In 1921, the Communist Party of China was established and led the Chinese people to a new revolutionary path. China has had hope since then.
In 1927, the Red Army of the Chinese Workers and Peasants established a revolutionary base in Jinggangshan, Jiangxi, and led the people in vigorously developing production. In October 1935, the Long March of the Red Army reached victory in northern Shaanxi, establishing the Shaanxi-Gansu-Ningsia Border Region and expanding the liberated areas. Under the leadership of the Communist Party, it carried out mass production campaigns, spinning weaving, weaving the baskets, and developing pottery, weaving, and weaving. The use of packaging products has contributed to supporting the revolutionary war for the prosperity of the revolutionary base economy.
3. Anti-Japanese War Victory Solved by Putting the Packing Area into Account This is the period when the old Chinese doomsday is coming and the light and dark are due. After eight years of anti-Japanese war and four years of war of liberation, the Chiang dynasty was overthrown. On October 1st, 1949, the "People's Republic of China was established" sounded all over the world.
On July 7, 1937, the Japanese imperialists launched the Lugouqiao Incident and attempted to occupy China. The next eight years were a time when China was subjected to the frantic invasion of Japanese imperialists, plundered and plundered, and catastrophic. The Japanese aggressors applied a cruel "three-light policy", where people were killed in their claws, houses were burned out, and property was looted. Wherever the Japanese army’s ironshoes had gone, the traditional Chinese packaging industry had suffered a fatal blow and they all closed down. For example, the Jingdezhen, the porcelain capital, became a rubble after the bombing of Japanese planes and cannons and the plundering of wild cannons. It fell into the tragic situation of “death and despair, sunsets”; The Yantai Changyu company of the "Four Golds" Fair was even looted...
China’s Jiudu Henghua Village is located in Shuyang County, Shanxi Province. “After the Qingming season, there is a lot of rain. The pedestrians want to break their souls. Where are the restaurants? The shepherd boy points to Heng Fa Chuen.” The Xinghuacun Winery, which has been known for over 1500 years, reacted in the Kuomintang. The ruin of the rulers and the trampling of the Japanese iron hooves underwent a complete collapse. The traditional handicrafts of other traditional packaging products have suffered the same fate.
However, in the liberated areas it is another scene of prosperity. According to historical records, in 1942, a number of ceramic factories were established in the liberated areas of Shanxi, Hebei, Shandong, and Henan, and the production of glass, ceramic containers, and daily-use packaging products was vigorously promoted. During the war of liberation, there were more than 40 factories and workshops in the Shaanxi-Gansu-Ningbian area. The majority of women participated in the production of packaging products such as spinning, weaving, paste boxes, and weaving baskets. They were immortal to support the revolution and liberate China. Contributions.
4. In the heroic era, heroes were gifted with heroic gifts. Xian Xianwei In the 1950s, the People’s Republic was just established. Due to successive years of wars and unpreparedness, the construction tasks were very heavy. After three years of restoration and the implementation of the first and second five-year plans, the young People’s Republic has achieved considerable success.
From a historical point of view, it was a special historical period. People called it the “Mao era.” Everyone sacrificed and the world was public. It was a heroic era and the masses of the people were well-deserved "time heroes." Huang Jiguang, Qiu Shaoyun, Xiang Xiuli, and Lei Feng were heroes and heroes of the times. In 1950, in the labor competition, Chen Shuyun became the first "packaging hero" in New China. She is a tobacco expert at the Tianjin Hengda Tobacco Factory. The output and quality of packaging ranks first in the industry, and she is honored with the honorable title of a top model worker.
The People’s Republic of China loves the people. After the founding of New China, Chairman Mao Zedong paid great attention to the development of production and improvement of people’s lives. "People regard food as the heavens", first of all, they will start from the light industry system. At the beginning of the founding of the People's Republic of China, financial difficulties were encountered, but the people's government allocated large sums of money to develop light industry. Taking the food processing industry as an example, in 1952, the National Light Industry Branded Products (packaging) rating was organized.
5. Ten years of chaos after the Cultural Revolution led to the reversal of madness. In June 1966, the unprecedented "Cultural Revolution" began. The "Red Guards" movement which took the "Big-character", "Big Series" and "Breaking the Four Old" as the basic forms swept across the country. . On December 22, 1968, Mao Zedong issued a call for “knowledge youth to go to rural areas.” In the following 10 years, there have been 15.27 million intellectual young people going up and down the countryside. This is a special history that provides a special path for a generation of young people. In the country’s most difficult years, together with the local working people, they used their diligence and wisdom to support the construction of frontier and rural areas.
This great revolution, known as the "ten years of turmoil," has caused the Chinese economy, which has just recovered and developed, to be destroyed. This has created a situation that widens the gap with advanced countries. The packaging industry in China, which has just been revived, was also badly damaged.
From the late 1960s to the mid-1970s, China was affected by the development of the world's commodity economy. China's relevant leaders and departments began to attach importance to the improvement and development of commodity production and packaging in China. The Ministry of Foreign Trade allocated a certain amount of funds, introduced advanced foreign technology equipment and high-quality materials, and established foreign manufacturers of export goods and packaging products in developed coastal cities, which laid the foundation for the development of China's modern packaging industry.
The new situation in the development of the world commodity economy has also attracted the attention of state leaders. On August 25, 1971, Premier Zhou Enlai stated in the work report of the Ministry of Foreign Trade: "We do a good job of packing." According to the Prime Minister's instructions, the Ministry of Foreign Trade of China held the first export goods packaging exhibition in Shanghai and called for people to attach importance to and strengthen the improvement of export goods packaging. After the annual export goods package