On August 3, Hamleys officially released the toy industry list for the second quarter of 2018. The number of consumers' most popular brands increased to 23, making it the most competitive award. Compared with the first quarter list, Hamleys' second-quarter TOP list of participating brands has been greatly enhanced in terms of category and IP type, such as LEGO, VTech, Transformers, Xinghui, Le Cube. Brand products have been on the list, becoming the star product of this season Hamleys.
This time combined with the sales performance of all brands in Hamleys in the second quarter of 2018 and the public selection of consumers, respectively, released the "best-selling brand list", "best-selling single product list", "consumer popular brand list" Single" and "the most innovative toy item list".
The best-selling brands list: LEGO, Hamleys, VTech, Xinghui, Wang Wang Li Dagong (TY brand products), Merlot, Transformers, NERF, Ossia, Barbie
Best-selling item list: Collector's Bottleship (Lego), Mountain Special Police Headquarters (Lego), London Bus (LEGO), Carousel (LEGO), 1:26 Mercedes-Benz Trailer (Xinghui), AR Intelligent Learning Globe - Explore No. (Ocea), Transformers Movie 5 Asia Limited Optimus Prime (Hasbro), Hot Wheels Hot Little Sports Car (Wind Wheel), Mario Magic Wheel Stunt Remote Control Car (Nintendo), Spider-Man Peculiar Scooter (all across the United States)
Consumers' Most Popular Brands List: LEGO, VTech, Meritor, Le Cube, Transformers, Hamleys, Ritual, Dome, SIKU, Bandai Altman
The most innovative toy single product list: Lego collection bottle in the boat, Meritor chart tank remote control car, Xinghui 1:14 Ferrari LaFerrari drift car, VTech ball wave push, Lele multi creative kitchen fun pasta machine Set, Sambo Super Change Warrior, Yinhui Recording Robot, Yinhui Laser Tracking Battle Gun, Fanmi Grain Bigfoot Engineering Vehicle Trolley Case (Yellow), Fisher Discovery Technology Maomao.
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