Customized wardrobe industry to buy traps counting pits you have not discussed

[ Chinese wardrobe network ] Customized wardrobe enterprises as a publicity meeting design a lot of selling points to distinguish from other products, these selling points are not necessarily completely real or false, and even some selling points in the early stage of the industry for the influence of the industry A huge contribution. Today, we take a look at the custom wardrobe industry to buy traps, let's take a look.

Customized wardrobe industry to buy traps one: green moisture-proof factor moisture-proof board

Different from custom wardrobes and finished wardrobes, most brands choose to start with tangible materials, so they have launched a particleboard product with “moisture resistance” and called it “moisture proof board”. A "green" or "blue" "moisture resistance factor" is added to the sheet substrate. The fact is that all the artificial boards such as particleboard products do have certain moisture-proof properties, while the green and blue ones are only a measure to distinguish artificial boards, and do not have the effect of “moisture-proof”. This selling point is gradually fading out of the market, and only a few areas may have such a title.

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Customized wardrobe industry to buy traps 2: Particleboard is better than MDF, MDF is better than particleboard

When a brand pushes the plate, then in the terminal market, the material that is mainly promoted by the other is better than the other material. The consumer is confused, and practitioners sometimes question this view. The fact is that the main performance parameters of the two kinds of plates used in furniture manufacturing are not much different from the national standards, but only the physical characteristics and the structure are different. Both are artificial boards suitable for custom furniture products.

Customized wardrobe industry to buy traps three: titanium aluminum alloy magnesium alloy

This is the most popular selling point. Whether it is titanium or magnesium is not a cheap metal material, especially titanium or even an important metal used in high-tech industries. How can it be used as a sliding door profile? The fact is that aluminum alloy or Alloy products will certainly contain some traces of some non-aluminum metals such as titanium and magnesium, but these are called titanium aluminum alloys, magnesium aluminum alloys are too exaggerated. For aluminum profiles, it is mainly divided into two major aluminum types: national standard aluminum and non-standard aluminum. Generally speaking, national standard aluminum is more suitable for the production of profiles.

Customized wardrobe industry to buy traps four: European noble wood custom American style old

Most of the Chinese do not know what the real European style is. The employees are also considered to be European style, such as solid wood, Roman columns, etc. Some American elements are also old-fashioned, and the American style is old. The complicated details of the work are extremely elegant. In fact, most of them are useful in assembling all kinds of solid wood raw materials from the upstream. OK, European-style noble solid wood custom products have been released, American-style old-fashioned is simpler, and upstream manufacturers can make a lot of preparations by making a bit of twilight. Develop the brand of American products to choose.

Customized wardrobe industry to buy traps five: E0 super E0 formaldehyde free

Consumers are paying more and more attention to environmental protection. Therefore, in order to express their products, they are the most environmentally friendly. Everyone has nothing to do. The highest level of formaldehyde-related environmental standards in China is only E1, but major plate manufacturers and custom furniture. Manufacturers have launched E0 grade, super E0 grade products, and even introduced formaldehyde-free products. In fact, it is possible that the product content of these plate manufacturers is far lower than the E1 standard. In fact, it has reached the European E0 standard, but formaldehyde-free is basically non-existent, because as long as the plate uses glue or raw materials. With the process steps of formaldehyde, it is impossible to avoid the absence of formaldehyde in the board. Even if the original wood has a trace amount or a very small amount of formaldehyde, some formaldehyde-free products can be called "formaldehyde release". ", that is, the plate contains formaldehyde, but does not release.

Customized wardrobe industry to buy traps six: 300 or more stores

When the shopping guide introduces the brand strength to customers, it often refers to this data, and this data is also used when publicizing. The fact is that the highest-selling wardrobe brand in China is only about 600 stores (data quoted from the Internet), the second brand is about 450, and the vast majority of mainstream brands are in the 100-200 store, so basically Judging the so-called 300 or more storefronts is a potent display of strength.

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